On Saturday, November 10, 2012, Northerly Outfitters in Grayslake will join hundreds of locally owned stores across the country to celebrate the second annual national Neighborhood Toy Store Day.

“When you shop at an independent toy store, you are entering a universe of play possibilities,” explains Kathleen
McHugh, President of the American Specialty Toy Retailing Association (ASTRA). “Neighborhood Toy Store Day is about celebrating the role the local store plays in the community. We are highlighting the expertise your local store has in selecting just the right innovative, exclusive and engaging toy to help your child grow and learn through play.”

As part of the day’s festivities, Northerly Outfitters will have games and toys “out of the box” to see what some
games and outdoor toys – with no batteries – have to offer. In addition to the array of travel games, Northerly Outfitters also proudly offers Haba toys as part of its line.

Amy Knutson Strack, owner of Northerly Outfitters and ASTRA member said, “I have always loved games and while we bring so much of the outdoors to life in our shop, bringing the element of fun and toys was certainly a piece I felt was important. It easily brings discovery and play to our community’s children.”

And consumers can be confident that more of the dollars spent in local, independently owned stores stay in the
community ― 25% percent more in contrast with national chains, according to the 3/50 Project. Resident business owners pour more money and energy back into the
community in the form of everything from tax dollars to charity donations to participating in local initiatives through civic associations and area chambers of commerce. Northerly Outfitters, which opened its doors in late September, has already donated more than $500 in local charitable contributions.

McHugh urged shoppers to take this opportunity to be part of a celebration of community and to get to know their
neighborhood stores. “By shopping locally, consumers will find great toys while supporting vibrant communities and sustainable economic development. Visit your neighborhood toy store and you may bring home more than just the perfect gift, you'll share the spirit of the season.”

For more information, visit www.neighborhoodtoystoreday.com or visit www.northerlyoutfitters.com.